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The magazine for leaders in the business of wellness

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Author: Spa Executive

Scent expert, Caroline Fabrigas, on creating signature scents for spas & hotels

July 17, 2023 Spa Executive Archives

Caroline Fabrigas of Scent Marketing Inc. talks about creating the perfect signature scent for your brand. We’re talking about scent marketing for your spa and …

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Scent marketing

The power of scent marketing to increase sales at your spa

July 5, 2023 Spa Executive Archives, Business

Scent marketing can be applied in various settings, including retail stores, hotels, casinos, spas, car showrooms, and even in product packaging. That new car smell, …

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21 hotel marketing tips and strategies for your spa & ancillary revenue departments

May 25, 2023 Spa Executive Archives

Guests can’t take advantage of your classes, excursions, and cabana packages if they don’t know these things are available. These hotel marketing tips will help. …

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How AI can help with recruitment & retention in hospitality

May 23, 2023 Spa Executive Archives, Technology

AI could play a significant role in improving talent acquisition and retention in hospitality. Here’s how. Everyone is talking about generative Artificial intelligence (AI) and …

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Revinate empowers hoteliers to deliver delightful experiences and drive direct revenue

May 19, 2023 Spa Executive Archives, Technology

Revinate helps businesses increase revenue while delivering delightful experiences.  Unlocking the potential of personalized marketing and enhancing guest experiences are key priorities for today’s hoteliers. …

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Book4Time CEO, Roger Sholanki, shares his thoughts on how AI will transform hospitality

May 18, 2023 Spa Executive Archives, Technology

Book4Time CEO and publisher of Spa Executive magazine, Roger Sholanki, shares his thoughts on how AI will transform hospitality. Spa Executive is published by Book4Time, …

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Irisha Steele

Irisha Steele shares insights on marketing & mentoring

May 17, 2023 Spa Executive Archives, Business, Features

Spa and wellness consultant, Irisha Steele, talks mentoring, guest experience, marketing, and more.  Irisha Steele is a seasoned spa and wellness professional. After several years …

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How will ChatGPT be used in hotels, resorts, and spas? We asked it to tell us

May 17, 2023 Spa Executive Archives, Technology

How will ChatGPT be used in hotels, resorts, and spas. We asked it and here’s what it had to say. ChatGPT is an artificial intelligence …

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Oracle’s Laura Calin on hospitality tech, ChatGPT & AI

May 16, 2023 Spa Executive Archives, Spotlight

Laura Calin, Oracle’s Group Vice President of Global Hospitality Strategy & Solutions, talks ChatGPT, AI, and tech with Spa Executive. Oracle is a cloud technology …

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Featured property: Fairmont Chateau Whistler

May 16, 2023 Spa Executive Archives, Featured Properties

Surrounded by stunning mountain vistas, scenic lakes and a close-knit mountain community, Fairmont Chateau Whistler welcomes adventure-seekers, families, and outdoor enthusiasts. Fairmont Chateau Whistler is …

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Posts pagination

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Recent posts

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  • Banyan Group & Paul Hawco on wellness philosophy & evolving preferences in luxury travel 
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  • Book4Time wins third ISPA Innovate Award
  • Featured property: Banyan Tree Veya Valle de Guadalupe
  • Number of $1000 a night hotels has tripled around the world
  • The rise of analog travel & the age of disconnection 
  • emotional labor The hidden costs of emotional labor for hotel employees 
  • Featured property: Bvlgari Hotel Tokyo
  • creative yield management 6 creative yield management strategies for spas, hotels & resorts 
  • sound healing The sound science of sound healing
  • luna maye Luna Maye on her new Director of Wellness role at W Philadelphia & the healing power of sound
  • Recurring Revenue 39 recurring revenue ideas for your spa or wellness business
  • Revpar Vs Revpag Revenue strategies beyond RevPAR: unlocking the hidden profit in hotels and resorts 
  • spa retail sales 5 tips for increasing your spa’s retail sales revenue from Trilogy’s Carrie Ummel
  • Customer satisfaction surveys: questions to ask about your hotel & spa
  • 41 add-on and upsell ideas to increase revenue for your spa
  • Membership programs: create loyal members by solving pain points

More articles…

Spa Executive

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