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Tag: retail

spa retail sales

5 tips for increasing your spa’s retail sales revenue from Trilogy’s Carrie Ummel

February 4, 2025 Spa Executive Business

Spa retail sales often fall short. Improve them with these tips from retail expert Carrie Ummel of Trilogy Spa Holdings. Retail sales in spas often …

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Can raising prices instead of discounting increase sales?

July 26, 2023 Elizabeth Bromstein Archives, Business

According to a Robert Cialdini’s book, Influence: the psychology of persuasion, raising prices might be a better sales tactic than slashing them.  In the world of …

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11 easy ways to improve retail sales in your spa

July 25, 2023 Spa Executive Archives

Improve retail sales with these 11 easy strategies.  Improving retail sales in a spa requires a combination of strategic planning, effective marketing, and exceptional customer …

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Scent marketing

The power of scent marketing to increase sales at your spa

July 5, 2023 Spa Executive Archives, Business

Scent marketing can be applied in various settings, including retail stores, hotels, casinos, spas, car showrooms, and even in product packaging. That new car smell, …

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Dear Sal: how can we improve retail sales at our spa?

December 8, 2022 Spa Executive Archives, News

Sal Capizzi, Marketing Director at Book4Time and a former Director of Spa and Wellness at NEXUS Luxury Collection, shares his expert insight into your reader …

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3 tips for optimizing your retail revenue

September 3, 2021 Spa Executive Archives, Business

Retail is often a challenge in spas, but you can make it a significant part of your revenue. Start optimizing your retail strategy with these …

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Spa Executive

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